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Hoteliers muscle up marketing with perks, upgrades, ads January 20, 2006

Posted by Ian W. McVitty in Uncategorized.

Hilton hotels have announced a return to television advertising with its first campaign in over ten years. While most hotels are trying to tangibilize thier products, Hilton is trying to appeal to customers using emotion in thier advertising.
January 13th – The Ottawa Citizen



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